Thứ Sáu, 14 tháng 3, 2014

Forbes: How to Decode Customer Demand

Customer demand is the primary trigger for business transformation, according to 33%, or the largest group, of the more than 900 respondents surveyed for the Forbes Insights/KPMG report "Business Transformation and the Corporate Agenda." It is just a third of all the respondents, however, which underscores the diversity of triggers for transformation coming from the marketplace and the relative importance of each of them.

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